Concept7 family day contribution

This summer we held a Concept7 family day. We were all asked to find a way to create a Concept7 ‘fan club’ or ‘family’. The whole Concept7 crew was divided in 4 small groups and were asked to go their own way and present their ideas at the end of the day.

This summer we held a Concept7 family day. We were all asked to find a way to create a Concept7 ‘fan club’ or ‘family’. The whole Concept7 crew was divided in 4 small groups and were asked to go their own way and present their ideas at the end of the day.

We decided to head for downtown Groningen and have a little brainstorm during a cup of coffee. After an hour of brainstorming we still had no steady set of ideas to build a little concept. Suddenly one of the crew shouted ‘Let’s clone one of us! We’ll have a crowd in no time.’. From that point the camera’s started running…

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